Hello. I'm Alex

Startup Founder. Brand Builder. Content Creator.


Founder of PHANTOM and former co-founder of
So Bad So Good + Nothing Cooler.
Digital professional with 21 years experience in tech, startups, healthcare, arts and not-for-profits.Enjoy my latest podcast and videoHere's a few things I've learnt along the way.Huge proponent of beautiful design.Not-so-secret Twitter fiend.Spare 12 min for this.